A new report by Nasscom and EY reveals 76% of Indian firms investing in AI report measurable returns, defying global skepticism about the tech’s profitability. The findings, based on a survey of 1,200 enterprises, suggest India’s AI adoption isn’t just hype—it’s quietly scripting one of corporate India’s sharpest productivity turnarounds.
Why India’s AI Bets Are Paying Off
1️⃣ The “Jugaad” Edge:
Unlike Western firms splurging on experimental metaverse projects, Indian companies are laser-focused on practical AI. Think supply chain optimization (Adani), predictive maintenance (Mahindra), and fraud detection (HDFC Bank). “We’re solving real-world inefficiencies, not chasing sci-fi,” says a Reliance Jio AI lead.
2️⃣ Cheaper Tech, Faster Scale:
Plummeting cloud costs and homegrown tools like KissanAI (for agriculture) or SigTuple (medtech) have democratized access. Even SMEs now deploy AI via plug-and-play SaaS models.
3️⃣ Government Tailwinds:
The ₹7,000 crore National AI Strategy and states like Tamil Nadu offering tax breaks for AI startups are fueling R&D.
- 76% of Indian firms see ROI from AI (Nasscom-EY 2023)
- AI market to hit $7.8B by 2025 (IDC)
- Top adopters: BFSI (28%), Retail (22%), Healthcare (18%)
Stay tuned—we’re tracking whether India can out-innovate its own expectations. 🚀
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