Hindustan Unilever (HUL) has made a significant move by acquiring a 90.5% stake in popular beauty brand Minimalist. The deal, worth around Rs 2,955 crore, is a strategic move for HUL to expand its presence in the fast-growing skincare and beauty sector.
Minimalist, known for its minimalist approach to skincare with a focus on high-quality, affordable products, has garnered a loyal customer base in India. This acquisition strengthens HUL’s portfolio in the competitive beauty market, as the company seeks to meet the growing demand for clean, effective skincare solutions.
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